When creating a campaign, you choose one of two budget models:
Fixed Rate
You set a single rate per influencer that every accepted influencer will be paid. For example: $150 per influencer, 10 spots = $1,500 total escrow required. All influencers earn the same amount.
Negotiable Rate
You set a minimum and maximum rate range. Influencers can propose a rate within that range when applying. You negotiate individually with each applicant before accepting.
Minimum Rate Requirement
To ensure fair compensation across the marketplace, campaigns must meet or exceed the platform minimum rate per creator. Submissions below this threshold cannot be published.
Escrow requirement
Before your campaign goes active (or before accepting an application in a negotiable campaign), the required funds must be available in your wallet. The platform locks that amount in escrow to guarantee influencer payment. Escrowed funds are returned to your wallet only if:
— an influencer’s application is declined
— an invitation expires or is declined
— a dispute is resolved in your favour
Your current wallet balance and escrowed amounts are always visible on the Wallet page.