Brand Guide: Evaluating Creators with Levels & Quality Scores

For Brands

When recruiting creators for your campaigns, evaluating past reliability and content performance is critical. The platform provides two built-in evaluation tools: Creator Levels and Numerical Quality Scores.

Where Badges Appear

  • Influencer Search & Discovery — Use the Level filter dropdown to narrow creator cards to specific tiers (e.g. Professional, Expert, or Top Rated).
  • Campaign Application Reviews — Every candidate in the applications table displays their Level badge and Quality Score pill directly alongside their proposed rate and pitch.
  • Active Collaboration Sidebars — During an active project, the creator’s profile summary card confirms their current tier and verified standing.
  • Bulk Invite Lists & Checkout — Order summaries and invite drawers display the creator’s handle and tier badge so you know exactly who is in your recruitment queue before confirming deposits.

Evaluation Strategy

For high-budget or mission-critical campaigns, prioritizing Level 3 to Level 5 creators ensures you are working with talent that has a proven history of meeting posting deadlines and satisfying client briefs. For niche or localized campaigns, rising Level 1 and Level 2 creators often offer exceptional value and enthusiastic engagement.

Still have questions?

Have questions about hiring creators, joining as an influencer, or platform safety? Our support team is here to assist.